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The Big Story

The Big Story

The Big Story features a roundtable discussion with the AdExchanger editorial team on the week’s top news stories. New and previously published episodes are available on this page and on your preferred podcast app.


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  • The Big Story Podcast

    The Big Story: New Faces In Challenging Places

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. WPP and Nike have some new spokespeople. While Mark Read’s appointment at WPP was expected and uncontroversial, Colin Kaepernick headlining Nike’s new campaign was […]

  • The Big Story Podcast

    The Big Story: Brand-ishing New Tricks And Old

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. Is your suitcase packed for your Labor Day getaway? Don’t forget your 50 SPF zinc oxide sunscreen. And did you download enough apps to […]

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    The Big Story: Bid Crashing

    Last week, supply-side technology company Index Exchange got in trouble for using a secretive and controversial tactic called bid caching in its auction for at least a year. While Index has since stopped that practice, research from the programmatic consultancy Jounce Media revealed that it had used bid caching for 50% of its impressions. And […]

  • The Big Story Podcast

    The Big Story: The A To Z On Amazon

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. As Google and Facebook built their castles and moats, Amazon lurked beneath surface. But in recent years, it’s breached. Its walled garden is still […]

  • The Big Story Podcast

    The Big Story Podcast: The Blockchain Cometh

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. Is blockchain a solution in search of a problem? This week on The Big Story, members of the AdExchanger editorial team talk about blockchain, […]

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    The Big Story: What Makes A Top Programmatic Publisher?

    The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from the past week. It is available wherever you subscribe to podcasts. It used to be that a top programmatic publisher simply did something using automation – usually using real-time bidding to sell its remnant inventory. […]

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    ‘The Big Story’ Podcast: Facebook’s Fury

    This is a new podcast from AdExchanger. It will be available wherever you subscribe to podcasts.  In the wake of Facebook’s suspension of social listening tool Crimson Hexagon from its platform late last week, it’s easy to trace the reason for the crackdown to residual squeamishness from its Cambridge Analytica nightmare. In the latest episode […]

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    The Big Story Podcast: Acquisition Mania

    This is a new podcast from AdExchanger. It will be available wherever you subscribe to podcasts.  If acquisition volume in ad land isn’t up substantially, acquisition value is. JEGI noted in its recent H1 2018 report that value is up 43% from 2017, totaling $140 billion. In the second episode of “The Big Story,” the […]

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    The Big Story Podcast: IPG Buys Acxiom Marketing Solutions, LiveRamp’s Future And Sir Martin Wins Against WPP

    This is a new podcast from AdExchanger. It will be available wherever you subscribe to podcasts.  The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about, well, the biggest stories that broke over the past week. In our inaugural episode, Managing Editor Ryan Joe and staff writers Alison Weissbrot […]

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