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Comic: The Great Data Lakes

BY Kevvo// November 3rd, 2023

A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…
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Ad Exchange News

Why AWS Is Ad Tech’s New Three-Letter Acronym; The Waterfall Runs Dry

BY AdExchanger// May 2nd, 2023

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Layser Focused Stephanie Layser, former News Corp VP of ad tech, data and identity products, joined Amazon Web Services a year ago as global head of publisher ad tech solutions. And she just recorded a podcast with Marketecture about what she’s been up […]
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Ad Exchange News

Unilever Reorgs After Nelson Peltz Buys A Stake; Why Don’t Social Nets Follow YouTube’s Ad-Share Model?

BY AdExchanger// January 26th, 2022

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. You Got Peltzed Unilever will cut jobs and reorganize to fend off activist investor Trian Fund Management, led by Nelson Peltz, The Wall Street Journal reports. Peltz unseated a Procter & Gamble board member in a shocking shareholder vote in 2017 – winning […]
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